As a business owner, you want an affordable, secure, high-quality and reliable Web-based business-class email application. However, that doesn't mean you want to invest a large portion of your budget purchasing expensive technologies that require constant maintenance and a support IT staff like Microsoft Exchange does. Hosted service providers are a viable solution and offer the collaborative tools your company and employees need to be successful.
You recognize that Web-based collaboration just may be the solution for your company's needs. You are looking for solutions that are more robust than free email services. Your employees require the ability to effortlessly and securely share information, files, contacts and calendars anytime, anywhere. And you need the application to be flexible and scalable to accommodate your company's growth and allows you to easily create new accounts when they are needed. Anti-spam and anti-virus protection is a necessity so you can be sure that your communications are secure.
However, you recognize that your staff is familiar with Outlook, and want to provide them with an email application that offers a similar user interface, to minimize any disruption in productivity. POP3/IMAP/SMTP support is also needed so you and your staff can access your emails from other accounts without having to toggle between multiple screens.
And while you may be considering Web-based email because it is cost-effective, that doesn't mean you don't expect to get quick answers to your questions. Customer support - 24/7 - is a must.
You want a Web-based email and collaboration provider that offers access to the tools and services that make working together as a group simple, but offers those tools and services in a manner that enhances your workflow, rather than detracts from it. The goal is to help you to streamline your daily tasks so you can focus on growing your business and being successful.