Press Room
Resellers drive services revenue and manage customers without leaving the office
ROCHESTER, N.Y., November 20, 2006 — BlueTie, the leading provider of business email and calendaring services, has launched TieIn™, a Web platform that enables resellers to manage all of their customers in a single interface and develop powerful new mash-ups. TieIn enables resellers to increase service revenues while reducing the time and costs to provide these services - giving partners an alternative to tedious Microsoft® Exchange implementation and administration.
TieIn combines a Web-based Extranet for centralized provisioning, private-labeling and administration with an XML-based Web services API for custom development and mash-ups. These tools enable partners to instantly manage all of their customers and extend BlueTie in new ways.
TieIn is immediately available to BlueTie's 700 resellers worldwide, as well as new partners. By private-labeling BlueTie services directly through TieIn, partners can also strengthen their brand identity, increase customer satisfaction, and generate additional professional services revenues.
"'Midnight runs' to fix Exchange server issues are a thing of the past for resellers who choose BlueTie", said Rob Chamberlin, Director of Marketing for BlueTie. "Our partners can manage all of their customers and earn services revenue at the office or in their pajamas. It's that simple."
Resellers can now pay a fixed monthly wholesale price for each user they provision, and set the retail price to generate 40-70% margins for the life of their customers. They can also use the TieIn management and provisioning API to integrate BlueTie into third-party applications for vertical or custom solutions with single sign-on.
Resellers can instantly brand the BlueTie application with their logo and color scheme or their customers' brands. They can also manage billing and customer support to generate services revenue and deliver a completely private-labeled solution.
Resellers can join the BlueTie Channel Program at no cost. VARs, IT consultants, and other resellers interested in learning more should visit http://www.bluetie.com/smb_content/partners/partners_cp.php.
About BlueTie, Inc.
BlueTie is the leading provider of hosted email and calendaring solutions for small to mid-sized businesses (SMBs) and service providers worldwide. BlueTie revolutionized the Software as a Service sector in 1999 by introducing the first hosted suite of small business tools that require no hardware, software, or IT support. BlueTie continues to lead the SaaS movement by delivering incredibly simple applications that are fast, inexpensive, and reliable. BlueTie's software is available direct to SMBs at www.BlueTie.com.
For Further Information Contact:
Jennifer Balon, BlueTie, 585.586.2000 x1076, jbalon@BlueTie.com